Gökçe, a copywriter in her early thirties, is disheartened by her single status while her friends marry. She has a crush on her boss, Demir, a charming and successful man who is disillusioned with superficial relationships. Unnoticed by Demir, Gökçe seeks advice from her best friend Kaan, who knows Demir well. Determined, Gökçe faces obstacles as she tries to win Demir’s heart.