Gökçe (Hande Doğandemir) is a copywriter at an advertising agency in her early thirties. As she watches her friends getting married one by one, the fact that Gökçe still does not have any man in her life upsets her. She has a crush on her boss. Demir (Serkan Çayoğlu) who runs the agency founded by his father is the dream of every girl. He is a handsome, well-educated man in his early thirties. After many failed relationship attempts, Demir is fed up with attracting gold diggers due to his fame and fortune. He looks for someone special and genuine. However, he does not even notice Gökçe at the office. Therefore, Gökçe turns to her best friend Kaan (Berk Hakman) for relationship advice. What she does not know is that Kaan already knows Demir well. Amidst so many unexpected obstacles, Gökçe embarks on an adventure to follow the love of her life and tries every method to make Demir fall in love with her. A challenging road awaits her.